http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/ News, notes and the inside scoop on Idaho's radio industry & beyond Mon, 12 Mar 2012 04:43:11 -0700 http://wordpress.org/?v=2.9 hourly 1 http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/comment-page-1/#comment-89561 Michael Boss Wed, 13 Feb 2008 23:04:52 +0000 http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/#comment-89561 As a former BlueLiner, one of our mistakes was cultivating a mindset that advertising and word-of-mouth are incompatible marketing strategies. They aren't. My apologies to anyone in the ad world that we offended. Having said that, I think a lot of our concepts were dead on...we just never perfected the business model to capitalize on them. Onward and upward! As a former BlueLiner, one of our mistakes was cultivating a mindset that advertising and word-of-mouth are incompatible marketing strategies. They aren’t. My apologies to anyone in the ad world that we offended. Having said that, I think a lot of our concepts were dead on…we just never perfected the business model to capitalize on them. Onward and upward!

]]> http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/comment-page-1/#comment-89560 Jen Harris Wed, 13 Feb 2008 22:56:57 +0000 http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/#comment-89560 Hello- I am a former and proud BlueLiner & would like to know more of who posted the above comment. Just so we can all learn how to & how NOT to approach marketing. thanks -jen Hello-
I am a former and proud BlueLiner & would like to know more of who posted the above comment.
Just so we can all learn how to & how NOT to approach marketing.
thanks
-jen

]]> http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/comment-page-1/#comment-89513 afterthought Mon, 11 Feb 2008 17:48:37 +0000 http://idahoradionews.com/index.php/2008/02/07/blueline-flatlines/#comment-89513 I lost a huge deal because of this group's "teachings." Months later that client closed their doors... and now so has Blueline. I lost a huge deal because of this group’s “teachings.” Months later that client closed their doors… and now so has Blueline.

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