WOW’s Discovery Channel spoofDon Day | May 1, 2008
The creative folks at KAWO/WOW Country 104.3 put their own spin on a new ad branding campaign by the Discovery Channel. The Discovery ads tag with “The World is Just Awesome” and stand out from the crowd. The WOW ads are similar in style and tag with “Idaho… it’s just awesome”
First the Discovery ad — then the KAWO spin.