Stations react to Jackson deathDon @ IdahoRadioNews | June 25, 2009
- KZMG started the trend at 3:52pm – and has been non-stop Jackson since (as of 5:40pm).
- KSAS started at 4:07pm and played about half a dozen songs, and has talked about it quite a bit throughout the afternoon. Program director KeKe Luv tells Idaho Radio News “Michael Jackson was possibly the Elvis of our generation.”
- KWYD flipped into Michael mode at 4:41pm, and is still playing a heavy portion of his songs.
- KCIX/Mix 106, which promises “the best of the 80s, 90s and now” but is voicetracked in the afternoon — has not played a single Jackson track.
This echoes a similar trend decades ago when stations started playing non-stop John Lennon songs after that icon’s death.
UPDATE: About 20 minutes after this post, Mix 106 played a Jackson tune, according to Yes.com. At 7pm, when the station switches voicetrackers, it played “If Today Was Your Last Day” by Nickelback (basically a song about one’s last day on earth), followed by Beat It. Then, back to the music.
KZMG is running a series of promos – one of which is voiced and written as if the station is talking to Michael directly… ‘you will be missed Michael, from all of the Treasure Valley and the staff at Magic 93.1.’
KWYD laid off the all-Jacko all the time vibe, but in the 9pm hour has played several Jackson tracks.